Entrepreneurship: The Come Up Is Lonely But It’s Worth It

The honest truth is that entrepreneurship is a lonely process. No-one will care about your business the way that you do and you’ll notice. You’ll be the one staying late and coming in early and the one to pick up the pieces if something goes wrong. It takes a lot of responsibility, determination and pure hustle.

In the beginning it will most likely be you all by your lonesome working as the sales person, the secretary, the designer, the marketer…and whatever other position your business holds. It will be super challenging and guaranteed a little bit scary but when you land your first client or start to see your business grow to include your first employees it will be rewarding.

Entrepreneurship by nature is lonely. Yes, you can still spend time with friends and family and that should definitely be a priority in your life, but no-one will truly feel the emotions of the process as much as you will.

“If you want to be an entrepreneur, it’s not a job, it’s a lifestyle. It defines you. Forget about vacations, about going home at 6 PM – last thing at night you’ll send emails, first thing in the morning you’ll read emails, and you’ll wake up in the middle of the night. But it’s hugely rewarding as you’re fulfilling something for yourself.” – NIKLAS ZENNSTROM 

In 1994 Jeff Bezos quit his job on wall street to start Amazon out of his parents garage. Back then internet usage was growing at 2,300 percent per year, so Jeff came up with an online marketplace for books and within 60 days he was making $20,000 per week. This isn’t the average story for startups but it is important for two reasons. 1) Jeff took a leap of faith and quit his job to pursue something he believed in with no guarantee it would work. Although his parents did loan him the startup money, no-one cared about the project as much as he did. 2) He started something when it was still relatively unknown and worked extremely hard to do so.

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“Entrepreneurs must be willing to be misunderstood for long periods of time” – JEFF BEZOS

If you’re not okay with being the last stop for any problems than true entrepreneurship isn’t for you. Part of the loneliness comes from knowing that anything that happens, good or bad, falls on you and at the end of the day, it’s up to you to make the heavy hitting decisions and take full responsibility.

The upside of loneliness is that after a long period of time in which people misjudge you, underestimate you, or cheer you on from a distance, you are the one that will see and feel the reward.. and the satisfaction of proving everyone wrong. This won’t happen though without the ability to overcome failure and being able to see the reward.

Entrepreneurship has an amazing upside that comes with being able to live your passion. Waking up everyday and doing what you love is what each of us should want for ourselves. By redefining what life means and creating our own realities we can actually become happier more productive people. To stay happy, keep your priorities in check, know that friends and family are wildly important and that the loneliness you feel now won’t be forever…and it probably doesn’t feel like normal loneliness. It’s a different kind, a hopeful kind, one that holds the silver-lining of success.

“Entrepreneurship is about turning what excites you in life, into capital, so that you can do more of it and move forward with it.” – RICHARD BRANSON

For a long time I’ve known I was meant to work for myself. I never could stand when I had a boss telling me what to do. I understand how that sounds…but it’s the honest truth. Customers are one thing, when they need a product or service and request it a certain way it is your duty as a profession to give them the best you possibly can. That to me still feels like working on my own terms. Having a boss dictate when I could go home, when I had to sweep the floor or never have time to listen to my ideas was just something I couldn’t stand. I had a LOT of different jobs before I realized working for another business just wasn’t for me.

Now that I’m growing my own business I want to be the type of leader someone can openly share ideas with and hopefully feels good about working for. But I’ll also understand when someone is truly an entrepreneur at heart.

Entrepreneurship is scary and tiring and it comes with long hours but it is the only thing that has ever felt right for me and so if you’re reading this and you understand the different type of good-weird-wonderful loneliness I’m talking about, I’m just here to say hi… I understand and I salute you.

 

Carlee.

 

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Can You Make Me Feel? |The Real Power Of Branding|

This might be a short little post about the power of emotion and why it is, at least to me, the only real factor when it comes down to branding. I feel this way because consumers are people, and people, most of them…feel.

The largest determining factor for me when I buy something or connect with someone is always how I feel.

Our emotions fuel every small and large decision we make. I mean, yes rational thinking comes into play, but when you feel strongly for something…sooner or later it’s going to win you over. Emotion is a beautiful thing, it starts relationships, builds communities and brings people together in acts of humanity.

When we begin branding we play around with our colour choices, logo design and tag-line. We have fun thinking of content ideas and mapping out the structure of our business, blog or You-Tube Channel. We take the time to break down our social media pages and make sure they look cute and polished. If for a single minute we forget about who we’re trying to bring value too with our product, service or content then we have done a great disservice to the consumer and to ourselves.

How people feel when they see you, your content, your product, or after they use your service should be the single most important thing in your mind while you are combing through your social media or creating a logo.

Without evoking emotion you cannot create an actual connection with someone…and isn’t that what you want to do after all?

It is wildly important to remember that behind every screen there is a human being. On the other side of that LinkedIn account there is a real human being typing out a real and often emotional response.

Branding the right way means having respect for the human being behind the technology, and truly connecting on that human level.

So how do you create a deeper connection?

Ask questions.

Actually care.

Have empathy for the consumer.

Do your market research.

Support your community 100%.

Give them something worth their time and energy.

Put yourself in their shoes.

Be honest, open, relatable, vulnerable and real.

 

 

 

Let’s Get Real About Depression and Entrepreneurship.

Entrepreneurs, the business savvy hustlers of the world, are human too. We need sleep, food, water and believe it or not, downtime. When we think of entrepreneurship, we don’t think of depression or mental illness. Depression mild or severe, can really happen to any of us either because of life circumstance, a moment of loss, or a chemical imbalance in the brain.

Entrepreneurship can be a daunting task, full of hardship, failure and detours. The weak do not choose this path. Anyone who has chosen to be an entrepreneur and is succeeding or in the process, is a strong individual. The whole “profession” takes a shit-ton of personal development. It makes you look at every area of your life and improve it, to better yourself beyond what you think is capable in the moment.

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Depression is something that might be taboo in the world of entrepreneurship, because it might symbolize the opposite of the image we have created for it.

But, there are hundreds of thousands of entrepreneurs currently living with depression that have thriving successful businesses.

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To manage my own mindset during a period of depression is perhaps one of the most challenging things I’ve had to do…. although rehab was also challenging, shoutout to Grant Cardone who publicly speaks about his addiction issues and how they changed his life, now he’s a multi-millionaire. It’s challenging because you feel, depressed, you don’t want to get up, you don’t want to shower, you don’t want to do anything. It might last a day or a few weeks and you don’t want other people to notice, especially your team… what would they think of you?

Entrepreneurship in a way helped me with my own depression. Starting or running a business means you are responsible for your own success or failure. Each day I know that if I don’t do anything, my blog and writing career will vanish.

Being unafraid to be open about what you’re experiencing with your team creates a better relationship. Your team needs to be able to understand where you’re coming from and why. The strength to speak your truth beyond the fear of rejection or judgement will build authenticity, a culture of trust and pure communication, and bring you liberation.

You don’t have to be perfect or on all the time. This business thing takes a lot, like a LOT of hard work. Don’t ever be afraid to share your personal journey, and don’t ever feel bad for taking care of yourself first. My gosh!

There are plenty of us out here working, building and growing that have depression or another form of mental illness. Don’t let it hold you back.

I truly believe the only way to end stigma, shame, feelings of guilt, is to shed light on the topics that need to be talked about the most.

You CAN succeed as an entrepreneur with depression.

I’d love to connect and grow with you.

 

Love you all,

Carlee.

 

IF YOU AREN’T CONNECTING, YOU AREN’T BRANDING

Business as far as I can tell is exactly like life.

Once you have everything you’ve wished for whether its money, or cars or a successful small business, what matters comes into focus.

Connection.

Connection is what will build your business, brand, sell your products or build your community and lack of connection is most assuredly what will stop whatever you’re doing from growing.

The only true way to build connection is to actually give a shit.

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Whether you connect in person or on social, you’ve got to interact and start conversations with the people who take notice.

Giving a shit means that you’ll find creative ways to connect, you’ll ask better questions and when you provide value to others you’ll do so on a much deeper level.

You’ll basically set yourself up to be a leader in whatever you choose to do IF you’re passionate about it enough to put in the time and effort it takes to connect.

It isn’t easy, it takes a lot of work and a ton of time, but if you’re willing to go the extra mile day in and day out to build a strong foundation of people willing to support you than you’ve won.

You’ve won because that’s realy all that life comes down too, the relationships you build along the journey and how many people you’ve helped along the way.

We all know this, yet we still fail to act on our knowledge.

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In my opinion, people fail to act because they don’t see the quick results. Building relationships in business is exactly like growing in a long-term romantic relationship. Sure at first you really like each other and you laugh at each others crappy jokes but as the years go on you actually begin to love each other, know each other on a different level and if it’s really good, you wouldn’t trade it for anything.

Branding is the same thing. It takes patience, effort, time and even forgiveness at times. If you can understand the similarities and your in a position of geniunely caring about what you do, you will succeed against all odds.

A brand isn’t built from a logo or pictures with the same aesthetic.

A brand is engaging with your audience on a whole other level.

If your good your competition will take months or years to catch up.

If your extra good you won’t even give a shit about your competition because you’ll be so focused on building those connections.

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So how do you connect?

Like, share, comment, direct message. Start the conversation and keep it about the other person. Good things take time.

And you never want to be the friend who only takes to someone when they want something…

Are you building a brand? What tips on connecting with your audience do you have?! Would love to get sharing.

 

Carlee xoxo

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A MEDITATION STRICTLY FOR HUSTLERS

HEY 🙂

This is a different kind of meditation…in fact it is an awesome badass meditation for the hustlers, the team builders, the passionate movers and shakers of the world.

It’s funny, it’s calming and it’ll get you in the right frame of mind for a Monday morning.

Grab your coffee & let’s get shit done.

Let me know how you feel & what you’d love to meditate on next.

Carlee. xoxo 

 

Hustle…hustle…hustle. LOL 

 

 

A GUIDE TO MORNINGS FOR THE NON-MORNING PERSON

Coffee, coffee and more coffee. (Just kidding…not really)

Mornings for some are this glorious time when everyone else is still sleeping, its quiet, the birds are chirping outside the window, and the smell of fresh coffee brewing fills the kitchen…wonderful!

For others, like myself, mornings would be more appreciated if they were actually afternoons.

Sadly, that’s not productive, nor how most of the world works.

So how can non-morning people cash in on all the extra hours, quiet time and coffee?!

The truth is now… I set about 10 different staggered alarms that bug the shit out of me until I get up.

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I also have this thing you might have heard of called “The Self-Care Enthusiast” which I’m extrememly passionate about and that more than anything has helped me to get my ass out of bed in order to cash in on the extra hours. More than I’d do for any job I worked for where I was just recieving a paycheck.

Here are some serious tips that have helped me in my journey to becoming a semi-morning person. (I appreciate them…I don’t have to like them.

1. Have an automated coffee maker.

Coffee is literally my very first thought in the morning. It isn’t until after I’ve had coffee that I can actually begin to function normally, and by normally I mean slow and steady. The heavenly smell of fresh coffee in the morning makes me want to get up and run into my kitchen. So…yeah, automated coffee makers are the best. #caffeineaddict

2.  Set your morning up right. 

By this I mean spend at least five minutes each night getting organized in the morning. You will thank me later, trust me. Not having to think early in the morning takes all the icky stuff away from waking up. If I had to suddenly remember the 6 phone calls, 2 meetings and 1 delivery I had to make throughout the day, and get organized imediately upon waking, I’d want to sleep in forever. Likewise, if you have to walk into a messy kitchen…it’s kind of depressing. You don’t want that when you’re waking up at 5am. *eye roll* Get organized, stick to the evening routine and mornings will actually become kind of refreshing.

3. Get yourself a musical alarm (preferably your favourite song of the month) and use it. 

I LOVE music for a while in my teens I dreamed of being a song-writter and having hit songs sung by all the latest artists. Now, I admire the music and love to dance right along to it. Adding a musical alarm means the song gets into my brain, even when I’m half asleep and the last thing I want to do is put my feet on the ground. Once I hear that song it’s game over, and I feel happier in the mornings. I’m a little hillbillie so my song choice this month is “It’s A Great Day To Be Alive” by Travis Tritt.

4. Get Yourself A Pet. 

Okay, so I understand this one’s kind of a cop-out but hear me out. I now have a cat (Quincy Jones) and a puppy (Alice). Each morning Quincy will wake me up at the crack of dawn meowing for what is likely just attention…not annoying at all. Alice then joins in and I have to go take her out to use the bathroom, if I don’t I’ll be the one cleaning it up in house. So I’m literally forced to wake up early even if I don’t smell coffee, or I didn’t complete my evening routine or the musical alarm didn’t work it’s magic on me. Obviously don’t just get a pet to wake up early… LOL you never know these days, I have to add a disclaimer.

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The honest no bullshit answer is that mornings are still hard for me but having something you are passionate about and goals that drive you will make you want to make use of the extra hours in the morning. I’m slowly getting better with it.

These days I’ll stay up until midnight – 2am and wake up around 6am or 7am. I try to balance between work and self-care which for me looks like walking the dog, quiet meditation, yoga or reading a book. It’s not always easy but it is always worth it.

Here’s to the actual morning people, bless your souls, keep on keeping on.

Here’s to the night owl’s, may the moons energy fuel you baby!

Honestly, let me know how you handle mornings and how you’ve allowed yourself to wake up even just 10 minutes early.

BTW if you have started waking up early, you go girl, do tell!

Carlee. xoxo

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