Entrepreneurship: The Come Up Is Lonely But It’s Worth It

The honest truth is that entrepreneurship is a lonely process. No-one will care about your business the way that you do and you’ll notice. You’ll be the one staying late and coming in early and the one to pick up the pieces if something goes wrong. It takes a lot of responsibility, determination and pure hustle.

In the beginning it will most likely be you all by your lonesome working as the sales person, the secretary, the designer, the marketer…and whatever other position your business holds. It will be super challenging and guaranteed a little bit scary but when you land your first client or start to see your business grow to include your first employees it will be rewarding.

Entrepreneurship by nature is lonely. Yes, you can still spend time with friends and family and that should definitely be a priority in your life, but no-one will truly feel the emotions of the process as much as you will.

“If you want to be an entrepreneur, it’s not a job, it’s a lifestyle. It defines you. Forget about vacations, about going home at 6 PM – last thing at night you’ll send emails, first thing in the morning you’ll read emails, and you’ll wake up in the middle of the night. But it’s hugely rewarding as you’re fulfilling something for yourself.” – NIKLAS ZENNSTROM 

In 1994 Jeff Bezos quit his job on wall street to start Amazon out of his parents garage. Back then internet usage was growing at 2,300 percent per year, so Jeff came up with an online marketplace for books and within 60 days he was making $20,000 per week. This isn’t the average story for startups but it is important for two reasons. 1) Jeff took a leap of faith and quit his job to pursue something he believed in with no guarantee it would work. Although his parents did loan him the startup money, no-one cared about the project as much as he did. 2) He started something when it was still relatively unknown and worked extremely hard to do so.

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“Entrepreneurs must be willing to be misunderstood for long periods of time” – JEFF BEZOS

If you’re not okay with being the last stop for any problems than true entrepreneurship isn’t for you. Part of the loneliness comes from knowing that anything that happens, good or bad, falls on you and at the end of the day, it’s up to you to make the heavy hitting decisions and take full responsibility.

The upside of loneliness is that after a long period of time in which people misjudge you, underestimate you, or cheer you on from a distance, you are the one that will see and feel the reward.. and the satisfaction of proving everyone wrong. This won’t happen though without the ability to overcome failure and being able to see the reward.

Entrepreneurship has an amazing upside that comes with being able to live your passion. Waking up everyday and doing what you love is what each of us should want for ourselves. By redefining what life means and creating our own realities we can actually become happier more productive people. To stay happy, keep your priorities in check, know that friends and family are wildly important and that the loneliness you feel now won’t be forever…and it probably doesn’t feel like normal loneliness. It’s a different kind, a hopeful kind, one that holds the silver-lining of success.

“Entrepreneurship is about turning what excites you in life, into capital, so that you can do more of it and move forward with it.” – RICHARD BRANSON

For a long time I’ve known I was meant to work for myself. I never could stand when I had a boss telling me what to do. I understand how that sounds…but it’s the honest truth. Customers are one thing, when they need a product or service and request it a certain way it is your duty as a profession to give them the best you possibly can. That to me still feels like working on my own terms. Having a boss dictate when I could go home, when I had to sweep the floor or never have time to listen to my ideas was just something I couldn’t stand. I had a LOT of different jobs before I realized working for another business just wasn’t for me.

Now that I’m growing my own business I want to be the type of leader someone can openly share ideas with and hopefully feels good about working for. But I’ll also understand when someone is truly an entrepreneur at heart.

Entrepreneurship is scary and tiring and it comes with long hours but it is the only thing that has ever felt right for me and so if you’re reading this and you understand the different type of good-weird-wonderful loneliness I’m talking about, I’m just here to say hi… I understand and I salute you.

 

Carlee.

 

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Can You Make Me Feel? |The Real Power Of Branding|

This might be a short little post about the power of emotion and why it is, at least to me, the only real factor when it comes down to branding. I feel this way because consumers are people, and people, most of them…feel.

The largest determining factor for me when I buy something or connect with someone is always how I feel.

Our emotions fuel every small and large decision we make. I mean, yes rational thinking comes into play, but when you feel strongly for something…sooner or later it’s going to win you over. Emotion is a beautiful thing, it starts relationships, builds communities and brings people together in acts of humanity.

When we begin branding we play around with our colour choices, logo design and tag-line. We have fun thinking of content ideas and mapping out the structure of our business, blog or You-Tube Channel. We take the time to break down our social media pages and make sure they look cute and polished. If for a single minute we forget about who we’re trying to bring value too with our product, service or content then we have done a great disservice to the consumer and to ourselves.

How people feel when they see you, your content, your product, or after they use your service should be the single most important thing in your mind while you are combing through your social media or creating a logo.

Without evoking emotion you cannot create an actual connection with someone…and isn’t that what you want to do after all?

It is wildly important to remember that behind every screen there is a human being. On the other side of that LinkedIn account there is a real human being typing out a real and often emotional response.

Branding the right way means having respect for the human being behind the technology, and truly connecting on that human level.

So how do you create a deeper connection?

Ask questions.

Actually care.

Have empathy for the consumer.

Do your market research.

Support your community 100%.

Give them something worth their time and energy.

Put yourself in their shoes.

Be honest, open, relatable, vulnerable and real.

 

 

 

The Ozzy Osbourne Content Creation Method

Ozzy is a rock legend, his vocal talent was clearly bestowed upon him by the rock god’s themselves. He is so insanely talented that it would be hard to picture him doing anything else, I mean could you see him sitting behind the desk at a dental office answering phones? No-one would be able to understand him at all!

It is amazing to me that people like Ozzy are such obvious examples of the fact that we all have strengths and weaknesses, and the people who use their strengths ultimately find their innate gifts and change the world. Ozzy isn’t a talk show host for a reason… whenever I’ve watched him do an interview I could barely make out every other word. [maybe it’s just me but somehow I doubt it]

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So many people are stuck because they’re trying to be a receptionist or a day-time television host instead of the amazing lead vocalist they were truly meant to be.

Content creation is a beautiful thing for many reasons, but my most favour is that it allows people to be truly creative and express themselves. A side bonus to all of the creativity is that it generates awareness and revenue for personal brands and companies when used correctly.

By now you probably understand the method, find your talent as a creative and shine as bring as you can using that method. If you are a writer then you should be writing long stories here on LinkedIn that matter to people, grab readers attention and make them feel something, really take them on a journey and use all 1300 characters. If you’re good in front of the camera, as a videographer, podcaster, graphic artist, or have a gift for interviewing people use it. Whatever it is, do that and find a way to collaborate with people who have talent in the areas you lack.

The cool thing is that just like creatives have different talents, people consume content differently. I absolutely love reading books, but my friend swears by the fact that she’s only read one book in her entire life and chooses to consume content in video form. Whatever your talent is, video – written word – audio – interviewing – art, there are people primed to consume it in that way. It’s like we were all made to fit together and support one another.

So how do you really know which creation method suits you?

The only real answer is to get out there and try different forms of content creation and see which one works for you. Chances are you may already know you have serious skills as a videographer or writer and you may want to use that method of creation first before branching out into others to really build a solid foundation.

Ask for honest feedback and you will receive it. LinkedIn is an amazing platform where so many people would be happy to give you a real answer, in a really nice way. Truly listen to the feedback you receive, both positive and constructive. This one tip alone will put you years ahead of the game if you actually listen and then execute. Once you start putting your work out there you will be able to see consumer reactions quite quickly and gauge what your next step should be.

Don’t be discouraged if the form you thought you’d be great at doesn’t work, you have so many options for creative content production and it takes patience to learn, improve your skills, test audience reactions and ultimately grow an audience. If you truly feel absolutely deep in your soul, down to the very heart of you passionate about a certain creation method like videography or podcasting, take the time to get serious and learn that skill to the best of your ability. Once your audience starts to grow, nurture it by connecting with each one of them one on one. This takes some time but nothing beats real genuine connections that ultimately turn into friendships.

This steps also takes some serious insight into who you actually are as a person and who you want to be. Is your voice similar to Ozzy’s, you mumble when you talk but you can sing a wicked tune? Chances are you were made to sing. Same goes for each one of the methods… during this journey you may even find to your benefit, that you have talent in a few areas.

How Do You Find People To Collaborate With?

Asking for help or advice is really positive and humble place to start. You will be connecting with people that are skilled and talented in different areas than you, who will know more than you and when you come from a place of humility they will teach you, trust me. LinkedIn is full of creative people looking to collaborate and help each other succeed. It takes a bit of creativity in the inbox, sharing a personal story about yourself and truly helping them to see your vision. It is a marketplace of creativity and you my friend have taken the first step by making an account.

Ask and you shall receive. This the no bulls*t way to how I have landed some really amazing interviews and received advice from people much, much….much more successful than I am.

Seriously take a look at yourself through the Ozzy lens, are you a receptionist or a rock-star? Either one is fine but it’s about staying true to yourself, knowing where your strengths are and collaborating to reach the next level. Ozzy after all was in a band called Black Sabbath, he needed people to play the other instruments and create some epic music.

Let me know your thoughts. I cover tips to becoming more creative, forward thinking and generating new revenue on my show Revenue Monkey #revenuemonkey. See you tomorrow for Self-Care for Your Business Monday.

Carlee. – The Self-Care Enthusiast & Host of Revenue Monkey.

http://www.theselfcareenthusiast.com

IF YOU AREN’T CONNECTING, YOU AREN’T BRANDING

Business as far as I can tell is exactly like life.

Once you have everything you’ve wished for whether its money, or cars or a successful small business, what matters comes into focus.

Connection.

Connection is what will build your business, brand, sell your products or build your community and lack of connection is most assuredly what will stop whatever you’re doing from growing.

The only true way to build connection is to actually give a shit.

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Whether you connect in person or on social, you’ve got to interact and start conversations with the people who take notice.

Giving a shit means that you’ll find creative ways to connect, you’ll ask better questions and when you provide value to others you’ll do so on a much deeper level.

You’ll basically set yourself up to be a leader in whatever you choose to do IF you’re passionate about it enough to put in the time and effort it takes to connect.

It isn’t easy, it takes a lot of work and a ton of time, but if you’re willing to go the extra mile day in and day out to build a strong foundation of people willing to support you than you’ve won.

You’ve won because that’s realy all that life comes down too, the relationships you build along the journey and how many people you’ve helped along the way.

We all know this, yet we still fail to act on our knowledge.

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In my opinion, people fail to act because they don’t see the quick results. Building relationships in business is exactly like growing in a long-term romantic relationship. Sure at first you really like each other and you laugh at each others crappy jokes but as the years go on you actually begin to love each other, know each other on a different level and if it’s really good, you wouldn’t trade it for anything.

Branding is the same thing. It takes patience, effort, time and even forgiveness at times. If you can understand the similarities and your in a position of geniunely caring about what you do, you will succeed against all odds.

A brand isn’t built from a logo or pictures with the same aesthetic.

A brand is engaging with your audience on a whole other level.

If your good your competition will take months or years to catch up.

If your extra good you won’t even give a shit about your competition because you’ll be so focused on building those connections.

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So how do you connect?

Like, share, comment, direct message. Start the conversation and keep it about the other person. Good things take time.

And you never want to be the friend who only takes to someone when they want something…

Are you building a brand? What tips on connecting with your audience do you have?! Would love to get sharing.

 

Carlee xoxo

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A MEDITATION STRICTLY FOR HUSTLERS

HEY 🙂

This is a different kind of meditation…in fact it is an awesome badass meditation for the hustlers, the team builders, the passionate movers and shakers of the world.

It’s funny, it’s calming and it’ll get you in the right frame of mind for a Monday morning.

Grab your coffee & let’s get shit done.

Let me know how you feel & what you’d love to meditate on next.

Carlee. xoxo 

 

Hustle…hustle…hustle. LOL 

 

 

A GUIDE TO MORNINGS FOR THE NON-MORNING PERSON

Coffee, coffee and more coffee. (Just kidding…not really)

Mornings for some are this glorious time when everyone else is still sleeping, its quiet, the birds are chirping outside the window, and the smell of fresh coffee brewing fills the kitchen…wonderful!

For others, like myself, mornings would be more appreciated if they were actually afternoons.

Sadly, that’s not productive, nor how most of the world works.

So how can non-morning people cash in on all the extra hours, quiet time and coffee?!

The truth is now… I set about 10 different staggered alarms that bug the shit out of me until I get up.

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I also have this thing you might have heard of called “The Self-Care Enthusiast” which I’m extrememly passionate about and that more than anything has helped me to get my ass out of bed in order to cash in on the extra hours. More than I’d do for any job I worked for where I was just recieving a paycheck.

Here are some serious tips that have helped me in my journey to becoming a semi-morning person. (I appreciate them…I don’t have to like them.

1. Have an automated coffee maker.

Coffee is literally my very first thought in the morning. It isn’t until after I’ve had coffee that I can actually begin to function normally, and by normally I mean slow and steady. The heavenly smell of fresh coffee in the morning makes me want to get up and run into my kitchen. So…yeah, automated coffee makers are the best. #caffeineaddict

2.  Set your morning up right. 

By this I mean spend at least five minutes each night getting organized in the morning. You will thank me later, trust me. Not having to think early in the morning takes all the icky stuff away from waking up. If I had to suddenly remember the 6 phone calls, 2 meetings and 1 delivery I had to make throughout the day, and get organized imediately upon waking, I’d want to sleep in forever. Likewise, if you have to walk into a messy kitchen…it’s kind of depressing. You don’t want that when you’re waking up at 5am. *eye roll* Get organized, stick to the evening routine and mornings will actually become kind of refreshing.

3. Get yourself a musical alarm (preferably your favourite song of the month) and use it. 

I LOVE music for a while in my teens I dreamed of being a song-writter and having hit songs sung by all the latest artists. Now, I admire the music and love to dance right along to it. Adding a musical alarm means the song gets into my brain, even when I’m half asleep and the last thing I want to do is put my feet on the ground. Once I hear that song it’s game over, and I feel happier in the mornings. I’m a little hillbillie so my song choice this month is “It’s A Great Day To Be Alive” by Travis Tritt.

4. Get Yourself A Pet. 

Okay, so I understand this one’s kind of a cop-out but hear me out. I now have a cat (Quincy Jones) and a puppy (Alice). Each morning Quincy will wake me up at the crack of dawn meowing for what is likely just attention…not annoying at all. Alice then joins in and I have to go take her out to use the bathroom, if I don’t I’ll be the one cleaning it up in house. So I’m literally forced to wake up early even if I don’t smell coffee, or I didn’t complete my evening routine or the musical alarm didn’t work it’s magic on me. Obviously don’t just get a pet to wake up early… LOL you never know these days, I have to add a disclaimer.

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The honest no bullshit answer is that mornings are still hard for me but having something you are passionate about and goals that drive you will make you want to make use of the extra hours in the morning. I’m slowly getting better with it.

These days I’ll stay up until midnight – 2am and wake up around 6am or 7am. I try to balance between work and self-care which for me looks like walking the dog, quiet meditation, yoga or reading a book. It’s not always easy but it is always worth it.

Here’s to the actual morning people, bless your souls, keep on keeping on.

Here’s to the night owl’s, may the moons energy fuel you baby!

Honestly, let me know how you handle mornings and how you’ve allowed yourself to wake up even just 10 minutes early.

BTW if you have started waking up early, you go girl, do tell!

Carlee. xoxo

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